1. Introduction

This Privacy Policy explains how Switchback Systems Corp. (“Switchback”, “we”, “us”, “our”) collects, uses, discloses, and protects your personal information when you interact with our website, landing pages, services, or our advertising campaigns on platforms including Facebook and LinkedIn. By using our website, submitting your information, or engaging with our ads, you consent to the practices described here.

2. Information We Collect

We may collect:

Personal Information: Name, phone number, email, IP address, geolocation data, device/browser info.

Billing Information: Processed by third-party payment providers. We do not store credit card details.

Survey/Response Data: Answers you provide in surveys tied to your identity (shared only anonymously with subscribers).

Automatic Data: Pages visited, time spent, browsing patterns via cookies, pixels, LinkedIn Insight Tag, Google Analytics, Meta Pixel, or similar technologies.

3. How We Collect Information

We collect information when:

You fill out forms on our website, Facebook Lead Ads, or LinkedIn Lead Gen Forms, including phone numbers or other contact details.

You create an account or communicate with us.

You engage with our ads or website through cookies and third-party analytics or tracking technologies (e.g., LinkedIn Insight Tag).

4. How We Use Your Information

We use your information to:

Provide and improve our website, landing pages, and services.

Process orders, subscriptions, or survey participation.

Contact you via phone, email, or SMS (if you have provided consent), including marketing messages.

Personalize our website or services to your preferences.

Analyze traffic, measure ad performance, and retarget ads across platforms including LinkedIn.

Prevent fraud, enforce our Terms of Service, and comply with applicable laws.

If you submit your information via LinkedIn Lead Gen Forms or LinkedIn Ads, we use it to contact you with requested information or marketing content if you’ve consented.

5. Consent for Messaging

By providing your phone number or other contact information through our website, Facebook Lead Ads, or LinkedIn Lead Gen Forms, you consent to receive communications from us, including marketing messages. Message frequency varies. Reply STOP to unsubscribe. Message and data rates may apply.

6. Cookies, Analytics, and Tracking

We and third-party partners, including Meta (Facebook), Google, and LinkedIn, use cookies, pixels, LinkedIn Insight Tag, and similar technologies to collect information about your browsing activity on our website. This data helps us analyze site traffic, measure ad performance, create retargeting audiences, and deliver personalized advertising on platforms like Facebook and LinkedIn. You can control cookie preferences through your browser settings or opt out of interest-based advertising at optout.aboutads.info.

7. Sharing of Information

We may share your information with:

Our employees and contractors bound by confidentiality obligations.

Third-party providers supporting our services (e.g., payment processors, analytics tools, advertising partners including LinkedIn).

Law enforcement or regulatory authorities if required by law.

We do not sell or share your information with third parties for unrelated marketing.

8. Privacy Rights

If you are an EU resident, you have rights under GDPR including access, rectification, deletion, limitation, objection, and portability of your data. To exercise these rights, contact us at switchbackos.com/contact.

9. Children’s Privacy

Our website and services are not intended for anyone under 18. We do not knowingly collect data from minors. If you believe a minor has provided us information, contact us to request deletion.

10. Security

We use industry-standard physical, technical, and administrative safeguards to protect your information. Payment details are handled by secure third-party providers. Despite these measures, no internet-based service can guarantee absolute security.

11. International Transfers

Your data may be stored or processed in Canada, the USA, or other countries with data protection laws equivalent to Canadian standards.

12. Third-Party Links

Our website may link to third-party sites. We are not responsible for their privacy practices. Review their policies before providing information.

13. Updates

We may update this Privacy Policy at any time. Continued use of our website after updates indicates acceptance. Check the “Last Updated” date below for recent changes.

14. Contact

Questions or requests? Contact us at:
switchbackos.com/contact

Please also review our Terms of Service which govern your use of our website and services.

​Last Updated: July 6, 2025